With innovative technologies and specialized operations, these brands are steadily gaining market share and recognition.
Brazilian healthcare franchises have been gaining prominence in both domestic and international markets, driven by the growing demand for quality of life, well-being, and accessible preventive care services. Through the Franchising Brasil program — an initiative of the Brazilian Association of Franchising (ABF) in partnership with the Brazilian Trade and Investment Promotion Agency (ApexBrasil) — networks in the sector have been gaining ground, bringing Brazilian expertise in healthcare, beauty, and wellness to different regions around the world.
With easily adaptable business models, a humanized approach and focusing on innovation, healthcare franchises in Brazil are finding a favorable environment for global expansion. They are promoting strategic partnerships and contributing to the dissemination of accessible, high-quality solutions in an increasingly essential sector.
Meet three franchises that are contributing to the changes and innovations in the industry.
- OdontoTop Hospital do Dente
Founded in 2012, the company has been franchising since 2019 and operates under its “Hospital do Dente” – Dental Hospital – concept, offering everything from basic treatments to complex surgeries with hospital-grade infrastructure (panoramic X-rays, CAD/CAM, a surgical suite, and pre-/post-operative rooms). With more than 100 units in Brazil, the network stands out for its franchisee support, proprietary management system, effective digital marketing, and a continuous training platform.
- Corpo Bueno
Corpo Bueno was created to cater to men and women dedicated to the health of body and mind. The franchise features state-of-the-art equipment and is constantly seeking more sophisticated models. In addition to advanced techniques, it provides cutting-edge technology and pursues continuous improvement through the best products and customer care. Currently, the brand has strategically distributed units in four Brazilian states and is expanding its operations to France and Portugal.
- Biomagistral Farmacêutica
Biomagistral, founded in 1979, is a leader in innovation and the compounding of high-quality active ingredients, with more than 200 units in Brazil. The network offers comprehensive support to its franchisees (including training, marketing, and management) and an exclusive portfolio, positioning its franchises at the forefront of the health and wellness market. The franchise’s versatility allows it to operate in various segments, such as beauty, healthcare, and nutrition.
About Franchising Brasil
Franchising Brasil is a project that aims to support the internationalization strategy of Brazilian franchise networks and their commercial promotion in key international markets. The initiative is a partnership between the Brazilian Association of Franchising (ABF) and the Brazilian Trade and Investment Promotion Agency (ApexBrasil). ApexBrasil works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy through trade promotion initiatives. To participate, simply download and fill out the membership form available on the website and send it to internacional@abf.com.br.
About the ABF
Founded in 1987, the Brazilian Association of Franchising (ABF) is a non-profit entity that officially represents the Brazilian franchising system. Its mission is to defend, promote, and foster the sector, both nationally and internationally, so that it remains prosperous, sustainable, innovative, inclusive, and ethical. With more than 35 years of history, the ABF enjoys great prestige and an established reputation in the market. The association also serves as the headquarters of the Ibero-American Federation of Franchising (FIAF), is a member of the International Franchise Association (IFA), a leader within the World Franchise Council (WFC), and the organizer of the world’s largest franchise expo, the ABF Franchising Expo.
About ApexBrasil
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) works to promote Brazilian products and services abroad and to attract foreign investment to strategic sectors of the Brazilian economy. To achieve its objectives, ApexBrasil carries out diversified trade promotion initiatives aimed at promoting exports and enhancing the value of Brazilian products and services abroad. These include exploratory and trade missions, business roundtables, support for Brazilian companies participating in major international trade shows, and visits from foreign buyers and opinion leaders to learn about Brazil’s production structure, among other business platforms that also aim to strengthen the Brazil brand. The Agency also works in coordination with public and private stakeholders to attract foreign direct investment (FDI) to Brazil, focusing on strategic sectors for developing the competitiveness of Brazilian companies and the country.